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LEGO Announces Digital Camera, MP3 Player and Other Branded Electronics

Written on Jan 12, 2009 by Brian and filed under Digital Blue, News

Digital Blue and LEGO have announced a licencing agreement that will bring several LEGO branded kid’s tech products to market. The line is scheduled for release this summer and will include digital cameras, video cameras, MP3 players, walkie talkies and other electronics.

The entire line will have a brick-built look to it, though devices like the LEGO digital camera, won’t actually be built out of bricks, at least not bricks that come apart. Probably a good design decision given kids have a tendency to drop things like this. Parents wouldn’t be too jazzed about having to rebuild a camera each time it gets dropped.

In addition to the small portable LEGO kids tech devices, Digital Blue will be creating a home line of electronics like boom boxes and alarm clock radios that feature classic LEGO brick elements that are scaled to over-sized proportions.

The new LEGO product are scheduled for release this summer at price points of $19.99 to $59.99.

Update 4/17/09 – LEGO Boombox and MP3 Player details and photos released


18 Responses to “LEGO Announces Digital Camera, MP3 Player and Other Branded Electronics”

  1. I ll buy the camera for my boy when it come on the market. So cute!!!!

    By aaamot on Jan 13, 2009 | Reply
  2. I want one!

    By Susan Fitzgerald on Jan 13, 2009 | Reply
  3. Dude I have GOT to see the MP3 player.

    By Hipster Doofus on Jan 14, 2009 | Reply
  4. Yay! I’ll buy one for myself and my kids.

    By Alex on Jan 14, 2009 | Reply
  5. You know I’ll buy these… I still have, and use, two of the old Tyco/Lego phones from the early 80’s

    By Syruss on Jan 14, 2009 | Reply
  6. Yeah, you wouldn’t want to build anything out of blocks; that would be silly…

    By Bret Treasure on Jan 14, 2009 | Reply
  7. Great! I also had something in my mind few years ago.
    Even though the bricks don’t come apart, these devices offer a nice platforms for ultimate customization: It seems it should be possible to add normal Lego bricks to these devices and build something bigger out of them.

    By Peter on Jan 15, 2009 | Reply
  8. I’ll buy one for myself and my husband!:) The best thing created by Lego.:)

    By Kris on Jan 15, 2009 | Reply
  9. Build your own Tri-Pod! Yay!

    By Jack on Jan 19, 2009 | Reply
  10. Fantastic!!
    I’m gonna buy the digital camera for sure for myself!

    By violet on Jan 20, 2009 | Reply
  11. i want a set of walky talky’s for my college buddies there ace!!

    By scouse on Jan 21, 2009 | Reply
  12. I wanna that camera, where I can buy it?

    By Jack'D on Feb 3, 2009 | Reply
  13. i am a big lego fan and this is big for someone like me

    By luke on Feb 24, 2009 | Reply
  14. Please hurry and put it on the market, I need one ASAP as a birthday gift for my soon to be 4 year old!

    By Huggydoll on Mar 4, 2009 | Reply
  15. are these out yet? where do we find one?

    By tami on Mar 19, 2009 | Reply
  16. However cute it is, it “looks” like it “can” be taken appart. Ya’ll must have kids who have never taken something “indestructable” appart just to see how it works.

    By FarnhamSoaps.com on May 13, 2009 | Reply
  17. what happens if u take it appart
    pls email me at brandonternent@live.com

    By trevor on May 13, 2009 | Reply
  18. Wow! This is something! I’d say this should be done and yet I didn’t quite expect to happen.

    It looks like LEGO is opening up to more modern ages of it.

    Congrats LEGO!

    By KnightGhost on Jun 6, 2009 | Reply

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